Archive for the ‘Events’ Category

A Healthy Match at Mall of America

January 31, 2011

If you’ve been shopping at Mall of America the past few months, you may have seen the “Healthy Match” game from Mayo Clinic — interactive health information spanning the façade of a storefront on the first level next to Bloomingdale’s. The signage invites passersby to participate in a touch-screen memory game featuring photos and tips on how to stay healthy. It also allows Mall visitors to enter their e-mail addresses to receive additional Mayo Clinic health information.

More than 11,000 people have played the game since it went up in late November, and one lucky winner will receive a $200 mall gift card. Check out the game this week for a final chance to play and win!

The “Health Match” game is just one of the ways Mayo Clinic is promoting healthy living at Mall of America. For more information about Mayo Clinic activities at Mall of America, visit www.mayoclinic.org/mall-of-america.

My First Mayo Moments

November 15, 2010
Lauren Taylor and Wendy Rogers

Student Lauren Taylor (right) and Wendy Rogers.

Every year, Mayo Clinic’s Public Affairs department welcomes a handful of university students who come to get some real world communications experience. The interns may be assigned any number of tasks, from drafting newsletter articles to handing out programs at events. Here’s a report from Lauren Taylor on her first day at Mayo Clinic:

I was excited to begin my internship with the Public Affairs Department at Mayo Clinic’s campus in Jacksonville, Fla. As I drove to the clinic my first day, I thought about what I might do. I expected to spend time working in the hospital and to see patients, doctors and nurses around. But attending a rainy softball practice with a dozen 14-year-old girls, a production crew and a breast cancer survivor? Definitely not on my list of expectations!

Little did I know, the week I chose to start happened to be the same week that production began on Mayo Clinic’s new television commercial. In other words, it wasn’t just the normal whirlwind of activity – with staff juggling multiple meetings, answering pages from doctors and coordinating interviews for news media – but an extra spin that included cameras and a production crew of more than 30.

TV ad shoot on location

On location for a video shoot.

Chaos aside, watching the making of Mayo Clinic’s commercial, which featured breast cancer patient Wendy R., was an amazing way to start my internship.

One of the most interesting parts of the production was the truthfulness and accuracy of the commercial. I always assumed that health care commercials seen on television were scripted stories most likely portrayed by actors. And while some might be, Mayo’s production was definitely not. Every last detail was depicted honestly, a quality I found quite refreshing. Wendy’s remarkable story was told by her, her real family, and real Mayo doctors and staff members. In fact, the casting was so meticulous that there were representatives from each and every specialty area that works with breast cancer patients involved in the shoot.

Although I just began my internship with Mayo Clinic, I already feel like I’ve learned so much. Mayo Clinic’s Model of Care is obvious, as is their commitment to honesty and transparency, which I never expected to find “in the real world.” I’m thankful for the opportunity to be a part of this world-class organization.

Lauren Taylor, University of North Florida student

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You’re invited: Oct. 26 community event to celebrate medical research

October 13, 2010

Community members in and around Rochester, Minn., are invited to “Community Celebration: Making a Difference Through Research” from 5:30-7:30 p.m. on Tuesday, Oct. 26, in Phillips Hall, Siebens Building, Mayo Clinic.

Each year, the Mayo Clinic Center for Translational Science Activities (CTSA) and Olmsted Medical Center hold this event to celebrate the many ways that medical research improves our communities. You’ll have an opportunity to network with others involved in research, such as volunteers and research teams. The event is free and open to the public.

Community members mingle during the social hour at last year's event.

The evening will begin at 5:30 p.m. with a social hour (refreshments and exhibits). The main program, which will begin at 6:30 p.m., includes a welcome from Rochester Mayor Ardell Brede, as well as presentations on engaging the community in research and how nursing research improves patient care.

Registration is not required, and parking is available at no charge in Mayo ramps and surface lots.

Learn more about “Community Celebration: Making a Difference Through Research.”

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Mayo Clinic & Minnesota Twins Team Up for Improved Health

October 12, 2010


Even though the New York Yankees ended the Minnesota Twins’ playoff hopes on Saturday night, the first season in Target Field was lined with attendance records and an American League Central Division Championship, not to mention a new relationship with Mayo Clinic to help improve the health of Twins fans.

Throughout the 2010 season, Mayo Clinic provided on-site health screenings for thousands of fans at Target Field — including blood pressure and cholesterol checks, Body Mass Index calculations, as well as orthopedic surgery and sports medicine screenings and education.

In-stadium signage at all Target Field games included health tips read by Twins players, and pregame radio interviews with Mayo Clinic physicians provided more in-depth information on health topics, including:

To learn more about the Mayo Clinic-Twins relationship, visit http://www.mayoclinic.org/mntwins/. Details on events and activities for next season will be updated as it approaches!

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Ponte Vedra Women’s Golf Association’s Pink Ribbon Golf Classic

October 2, 2010

Jacksonville and Robin Wahby were both much different 20 years ago, when Mrs. Wahby arrived in Florida. The city had no professional football team and all the prominence and economic development that come with that. And Mrs. Wahby — then Robin Griswold — was at a different stage in life, with different concerns.

“Back then, no one I knew thought of Jacksonville as a destination, except for people in the insurance industry,” says Mrs. Wahby, a native of Maryland, who came to Jacksonville in her early 20s for a job with New York Life Insurance’s North Florida office. “Everyone I met came here because of a boyfriend or spouse or the military.”

How things have changed. The Jacksonville Jaguars arrived. Mrs. Wahby married, became the youngest managing partner in the history of her company and gave birth to her daughter, Olivia. Health care also became more important to her. She enrolled in the executive medicine program at Mayo Clinic, and, more significantly, she saw two of her close friends battle breast cancer.

“They are both survivors, but I saw what the disease does to people and their families,” Mrs. Wahby says. “It helped me recognize that Mayo Clinic is an incredible resource. One of my friends wasn’t treated at Mayo, but she went there first, to see Dr. Edith Perez. It was kind of funny, actually. Edith told her, ‘You’re not so sick that you need to be treated by me, and that’s a good thing.’ It dawned on me then that we don’t need to travel to get outstanding care.”

A lot more people are realizing the same thing, Mrs. Wahby says. “Maybe it’s a sign that I’m getting older,” she says, laughing. “But now that I’m 43, when I ask people why they came here, they say it’s to be closer to Mayo Clinic.”

Mrs. Wahby and about 200 women golfers are doing their part to ensure that the health care in Jacksonville remains strong. She is the chairperson this year for the Ponte Vedra Women’s Golf Association’s Pink Ribbon Golf Classic. Now in its fourth year, the tournament donates all of its proceeds to Mayo Clinic and to another health care provider in Jacksonville, Baptist Health. Like Mrs. Wahby, the tournament has a personal connection to breast cancer care at Mayo Clinic.

“It was started by three women, all of whom are Mayo Clinic patients and breast cancer survivors,” says Mrs. Wahby, who, when she isn’t spending time with her family or participating in a variety of civic causes, loves to golf and is a long-time member of the Ponte Vedra Women’s Golf Association. “I wanted to serve as this year’s chair to celebrate the breast cancer survivors I know and to help the community fight breast cancer. I love Mayo Clinic, and, at the same time, I think it’s important for all of the community’s health care providers to be outstanding. In talking to the leadership at Mayo Clinic about this, they agreed, and it makes me feel even better about the tournament’s partnership with them.”

The Pink Ribbon Golf Classic to Benefit Women’s Cancer Research starts at 8:30 a.m., Thursday, Oct. 7, at the Ponte Vedra Inn and Club, 200 Ponte Vedra Blvd., Ponte Vedra Beach, Fla. Tickets are $125. For information, call (904) 285-4801.

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Heritage Days Film Celebrates the Franciscan Tradition of Mayo Clinic

October 1, 2010

There are two films for Heritage Days this year – both are original productions funded with generous support from benefactors. Here’s a behind-the-scenes look at one. It’s a documentary called Healing Hands: The Sisters of St. Francis and Mayo Clinic. The film will be shown on every Mayo campus throughout Heritage Days, Oct. 4-8.

This project began on a beautiful evening in September 2007. Mayo Clinic had just dedicated the Opus Building in Rochester, and we hosted a dinner to express appreciation to benefactor Gerald Rauenhorst. Dinner was held at Assisi Heights, and Sister Ellen Whelan spoke informally about the historic collaboration between the Franciscan Sisters and Mayo Clinic.

Now, most Mayo events are carefully scripted and orchestrated – but this one took an unexpected turn. Inspired by Sister Ellen’s comments, Mr. Rauenhorst stood up at the end of her remarks and, on the spot, pledged a generous gift to produce a film about that story. Sister Ellen and I took a deep breath, shook hands with Mr. Rauenhorst and promised to fulfill his wonderful intentions.

We knew there were great colleagues and resources to bring this story to life. Sister Ellen had recently published a two-volume history called The Sisters’ Story: Saint Marys Hospital – Mayo Clinic. And Mayo film producer Mark Flaherty has vast experience with historical documentaries. Mayo Clinic Heritage Days was the perfect venue to show the film.

The production process has been an adventure – thanks to Mr. Rauenhorst’s generosity, we were able to conduct interviews with many Sisters … use vintage movies and photos from the Saint Marys Hospital Archives … and film on location in places such as Assisi, Italy (birthplace of St. Francis and St. Clare); Remich, Luxembourg, (birthplace of Mother Alfred Moes, who founded Saint Marys Hospital); and Bogotá, Colombia (where the Sisters have an education and health care ministry today). In addition to the footage you will see in this production, we obtained images that can be used in a wide range of exhibits, films and social media for years to come.

Franciscan values are one of the most important cultural taproots of Mayo Clinic, and we hope this film will help bring them alive for you.

Visit the Heritage Days web site for schedules and more information, and plan to attend one of the showings.

The following story was submitted by Matt Dacy, Mayo Clinic Development Office.

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Heritage Days Film Celebrates 100 Years of Our Primary Value

September 10, 2010

What does a 1910 Packard automobile have to do with the future of Mayo Clinic?

Dr. Will's car -- the individual behind the steering wheel is his driver, Louis West

Plenty, it turns out – because that car is the “vehicle” for dramatizing the story of how Dr. William J. Mayo formulated the concept that we uphold as the primary value of Mayo Clinic: “the needs of the patient come first.”

The vintage car, along with costumed actors who represent some key figures in Mayo’s history, will be featured in a new film that will premiere during Heritage Days, Oct. 4-8. The film is called In the Words of Dr. Will: The Primary Value of Mayo Clinic. It’s sponsored by the Mayo Clinic Program in Professionalism and Ethics, with generous support from Whitney and Betty MacMillan and Gerald and Henrietta Rauenhorst. The film will be sold in Mayo-affiliated retail outlets starting Oct. 8.

Like today, 1910 was a period of rapid transformation in medicine and society. That year, Dr. Will was invited to give the commencement address at Rush Medical College in Chicago. This film shows Dr. Will en route to the train station, talking over ideas with his colleagues, who ride with him in the car as they prepare for journeys of their own. The car stops at the Mayo family farm, where Dr. Will consults his father, Dr. William Worrall Mayo (played by Clyde Lund, who also portrayed W.W. Mayo in last year’s Heritage Days performance of A Leap of Faith).

The movie was filmed at the Oliver H. Kelley Farm, a 19th century homestead near Elk River, Minn., owned by the Minnesota Historical Society. Based on research and told with humor and warmth, In the Words of Dr. Will shows that while much has changed, our commitment to teamwork in serving patients remains the heart of Mayo Clinic.

Visit the Heritage Days web site for a brief preview of the film, as well as the Heritage Days schedule and more information. Then grab your goggles, button up your linen duster and get set for a ride into Mayo’s history!

Feel free to click on the link to view a brief preview of the film.

The following story was submitted by Matt Dacy, Mayo Clinic Development Office.

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