Posts Tagged ‘Social Media’

TV Story on Mayo Clinic Social Media

October 29, 2009

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Regular readers of Sharing Mayo Clinic — or Facebook “fans” or Twitter followers or YouTube subscriberswon’t be surprised at what KAAL-TV reported yesterday about Mayo’s involvement in social media:

Social Networking is usually a no-no at work and more young people use it as a means of communicating in our ever evolving high tech world. But you might be surprised to know that Mayo Clinic is using all forms of social media to its benefit, as well as the benefit of its patients…

More than 25 percent of Mayo Clinic patients come from more than 500 miles away. As a result, Mayo has turned to social media as a way to communicate with those patients.

You can see the full story here. For more details on Mayo Clinic’s social media platforms and how you can get involved, see 10 Ways You Can Use Mayo Clinic’s Social Media Tools.

Social Media Saturday: All the Top Mayo Clinic News

June 27, 2009 is a Web site that enables its users to browse news headlines and lead paragraphs of stories on topics (or from news sources) that interest them. So, for instance, you can go to the Alltop page on topics ranging from Accounting to Zoology, or on health topics such as Acne, Nutrition, Prostate Cancer or Women’s Health. And there are aggregated pages for all the Web feeds from CNN, Fox News, MSNBC and the New York Times, as well as the Washington Post, CBS News, USA Today and the Wall Street Journal.

This week, Alltop created a page for all the top Mayo Clinic news, which incorporates news feeds from Sharing Mayo Clinic and various other Mayo blogs, including the News Blog, Advancing the Science, and several from, including for example its Pregnancy blog. Mayo Clinic is the first medical center to have its own page on Alltop.

Here’s a screen shot of what the interface looks like (click to enlarge):


But the simplest way to see how it works is to try for yourself.

You might want to bookmark or “favorite” this page as a convenient way to scan Mayo Clinic news in one easy place. It’s also listed among the links in the right column of this blog.

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Mayo Clinic Twitter

March 28, 2009

Lee Aase (@LeeAase) is Mayo Clinic’s manager for syndication and social media.


In previous “Social Media Saturday” posts I’ve introduced Mayo Clinic’s Facebook page and YouTube channel. Those are Mayo Clinic’s longer-established social networking platforms, and like the Sharing Mayo Clinic blog they have significant potential for sharing information, enabling patients and staff to make connections and bringing the worldwide Mayo Clinic community together.

Twitter is another popular and rapidly growing social site for making connections and spreading information rapidly. You’ve probably seen a lot about it in the news recently. YouTube now features Twitter among its ways to share videos with friends. Yesterday’s New York Times had an article about celebrities “tweeting” (the verb for Twitter activity), and ABC News has a similar story.

Mayo Clinic’s Twitter account has been active for about a year, established well before all the recent hype. Until now it has mainly provided a way for Twitter users to get updates on the latest Mayo Clinic news. But the rapid growth of Twitter’s user base now makes it potentially much more useful for connecting the Mayo Clinic community.


CarePages: Staying Connected with Family and Friends

January 31, 2009

Mayo Clinic knows that support from families, friends, co-workers, neighbors or others is an important aspect of the healing process.

Because of this, we offer our patients access to CarePages.

CarePages is a free, easy-to-use, blog-like website to help patients share updates about their care before, during and after hospitalization. Many patients find that using CarePages is easier than making and receiving multiple phone calls.

The benefits of CarePages include:

  • Reducing the stress of keeping in touch with everyone by posting information or updates once.
  • Improving accuracy of patient information to family and friends. (There’s less of the “heard it from a friend, who heard it from a friend, who….”)
  • Allowing patients/families to provide updates when it works best for them.
  • Providing a place to share photos.
  • Allowing family and friends to leave messages of encouragement, hope and strength for the patient.
  • Notifying friends and family automatically when new updates are posted.
  • Enabling visitors to read stories and connect with others in similar situations.

Security is an important reason CarePages was selected. CarePages is personal and private, and complies with all patient privacy regulations. Privacy controls enable patients to decide what information to share, what photos to post and who can view the page. The CarePage cannot be accessed unless an individual is invited to view the page. Once invited, that person will need to sign in with a user name and password and know the name of the patient’s page to access it. An added benefit is that CarePages has a guest book which enables patients to see who is visiting the page, the email address of the visitor and the number of times they visited the page.

Patients can access CarePages from any desktop computer with a connection to the Internet or through a wireless laptop with Internet access. Mayo Clinic offers free wireless access on campus for our patients and visitors.

If you have a family member receiving treatment at Mayo Clinic or if you and your family are expecting a baby, you are invited to create at CarePage. Step-by-step instructions are available here.

Here’s a testimonial from a CarePages user:


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